The Cube Method©: Planning for digital success

Jennifer D BeggCommunications, Creating content, Digital MediaLeave a Comment

the cube method

Why The Cube Method? Over the past three years I have been developing a method to organise your thoughts for digital planning. I wanted to keep things simple but ensure any action was taken for the right reasons and measured accordingly. There have been a few changes over the years but it all boils down to this: The Cube Method©. … Read More

Jennifer D BeggThe Cube Method©: Planning for digital success

Getting started with marketing strategy (podcast)

Jennifer D BeggCommunications, Creating content, Digital Media, Resource Management, Social mediaLeave a Comment

getting started

The live free range podcast is designed to give you top tips and advice on how to make your life (and work) easier and more productive using digital media. This session I’m talking to Fran Swaine about getting started with your marketing strategy. This one diverges a little from our digital media mantra but sometimes the only way to go … Read More

Jennifer D BeggGetting started with marketing strategy (podcast)

From Guardian Media Network: what does Google Plus mean for your business?

Jennifer D BeggCommunications, Digital Media, Jennifer, Social media3 Comments

Google plus

This article originally appeared on Guardian Media Network and is published here with full permission: When you think about your website’s SEO, you think about Google. Sure, you might do a quick check over at Yahoo and Bing to make sure what you’re doing works there too but let’s face it, your SEO tactics are pretty Google-centric. When you want … Read More

Jennifer D BeggFrom Guardian Media Network: what does Google Plus mean for your business?

Ask the experts: digital media Google Plus hangout

Jennifer D BeggCommunications, Digital Media, Jennifer, Social media1 Comment

hangout-300x245

The lovely Emma Cossey and Fran Swaine joined me this week for a live Q&A on the topic of Digital Media over on Google+ Hangouts. Questions covered included: What are the biggest barriers for organisations who want to use social and digital media? What is your favourite social media dashboard and why do you use it? Do I need to … Read More

Jennifer D BeggAsk the experts: digital media Google Plus hangout

Digital strategy: starting with organisational goals

Jennifer D BeggCommunications, Creating content, Digital Media, Social media2 Comments

Digital Strategy

It can be incredibly difficult to divide your resources when you are part of a small team. Although social networking sites are free to join, to be truly effective your organisation you will need to invest time and resources. How do you know where to start, never mind how to amplify and grow your online presence. Where should you focus … Read More

Jennifer D BeggDigital strategy: starting with organisational goals